Urban Decay – Beauty With An Edge

Urban Decay is a major cosmetics company that seeks to empower women through the use of cosmetics. This is our opinion.

What is urban decay?

Urban Decay it is widely known for the striking colors offered for women. Before urban decay began in 1996, the color palette was offered mostly by cosmetics companies imply pink, red and beige, with blue eye shadow occasionally, depending on the fashion trends of the time. However, as soon as the intervened urban decay, they began a program called The ultraviolet Edge, which was a campaign designed to encourage women in their choice of beauty and the rest of his life.

Some of the products made by urban decay are vegan , which means that products do not contain ingredients that are animal products or byproducts. Not all products of urban decay is vegetarian, so should pay attention to special labeling, if this attribute is important to you.

Furthermore, urban decay does not test products on animals. This company does not allow other companies or individuals to test their products on animals either. In fact, they are so strict with their cruelty-free policy providers using urban decay must certify that their products are not tested on animals either. Urban Decay is certified cruelty free by PETA and Leaping Bunny Program (CCIC).

Make sure that consumers get the most out of their products urban decay, the company puts out multiple video tutorials, offering consumers the ability to challenge their skills makeup techniques that can not they have previously known. They have a YouTube channel with all these step by step guides, which makes it easy to videos that are both new and old.

Urban Decay products

Urban Decay focuses exclusively on the creation of cosmetics for face, lips and eyes. They currently make no skin care products. Because of its effort to create bold colors and styles, have a fairly wide choice of products in each of these categories range. The products offered by urban decay include.

face

    Spray

  • Prep
  • First
  • Corrector
  • Foundation
  • Blush & Bronzer
  • Highlighter
  • Powder
  • Set spray
  • Tools

eyes

  • eye ​​shadow
  • eyeshadow Close
  • Eyeliner
  • Mascara
  • Brows
  • eyelashes false
  • Tools

lips

  • Lipstick
  • Lipgloss
  • Lip Pencil
  • Tools

Interestingly, despite this wide range of products, the favorite among consumers is the naked palette, which has multiple color options to carry out the natural shape of your eyes, while giving them an advantage of fascination.

Urban Decay: The Story

Sandy Lerner, co-founder of Cisco Systems, was one of the pioneers to urban decay. She saw that the cosmetics market was filled with neutral colors that do not leave much room for self-expression. She joined several other industry leaders who saw the need for innovation and new colors.

When urban decay began, all he did was ten twelve lipsticks different nail polish. They decided to make the colors and memorable products with catchy names such as “oil spill” and “acid rain”. The first announcement published urban decay posed the question, “Does pink make you Puke?” This question helps consumers to question what “have been doing with their own cosmetics trip, and also challenged other companies to keep up with the innovative form of urban decay was changing industry.

Where buy the products of urban

decay

products urban decay are available for purchase online and in stores like Sephora, Ulta and Macy. If you do not know where your nearest location for buying cosmetics urban decay, the website offers a tool store locator that finds the stores for you.

pricing

the cosmetics available with urban decay are not on the cheap side, but they are paying for high quality products. the eye makeup varies from $ 19 for a single eyeliner waterproof (which is currently in liquidation) to $ 595 for the mother lode, which is a set 68 shadow colors striking eyes. lip cosmetics range from $ 20 for high color lip gloss to $ 195 by the Urban Lip Vault, which is a set of 15 products for lips and pencil clear primer. face makeup ranges from $ 34 for the “Illuminating Beauty Balm” to $ 45 for blush palette by Gwen Stefani.

However, despite these high prices, urban decay often have sales that allow consumers to get these high priced cosmetics at a more affordable price. In addition, new products that are being offered at all times, with a new collection of cosmetics random released through the different seasons.

contact urban decay

For more information about vegan products or other products, you can call 1-800-784-8722 Urban Decay. They are available Monday through Friday from 7:00 am to 5:00 pm, PST. You can also contact a representative using the chat feature on the website.

Conclusion

Despite urban decay has fairly high prices, product selection that speaks for itself. Catering to the needs of vegans and non-vegans, these products are safe for everyday use and are easy on the skin.

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